Skyline Champion Corporation’s Genesis® Brand Returns to Market

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A new Genesis home Genesis Brand Returns

All-New Lineup Offers Affordable Housing Solutions, Building Components for Builder Developers

Skyline Champion Corporation has unveiled its new Genesis® line of homes with a special focus on convenience and affordability for builders and developers. Each of the 11 new Genesis models in the re-configured line can be built as a manufactured home, a modular home, or as an accessory dwelling unit.

Genesis housing solutions will be offered at 23 manufacturing campuses. Collectively, the factory locations will be able to deliver homes to all 48 contiguous states.

“Affordable housing and skilled labor shortages are two of the nation’s largest concerns and with Genesis, we’re positioned to provide solutions for both,” said Wade Lyall, executive vice president of sales & business development for Skyline Champion Corporation. “Each of our manufacturing centers building Genesis employs a consistent workforce totaling over 3,300 skilled team members who build high-quality homes indoors using innovative and efficient building techniques. These benefits contribute significant cost savings making our homes some of the most affordable and desirable in the country.”

The Return of Genesis Coincides with Market Dynamics, Demand

Mark Yost, President and CEO of Skyline Champion Corporation, said the Genesis line will save builders time. It also will provide sustainable and attainable homes to a diverse range of buyers.

Gensis Brand Returns model 4 red
Model 4 among the new Genesis homes.

“The off-site component approach to homebuilding gives builders, developers and housing innovators a near turnkey solution, while reducing risk, and alleviates the challenges of managing multiple sub-contractors,” Yost said. “From small, minimalist units to larger spaces for growing families, Genesis will offer homes with the popular features homebuyers are looking for and designs geared for their lifestyle and budget.”

Champion halted production of Genesis homes coinciding with changes in the housing market more than a decade ago. Its return is based upon housing affordability and availability concerns in most major markets.

The new lineup of Genesis models consists of ranch-style homes designed for residential lots and planned developments. In addition, a coming series of five ADUs, equipped with smart home technology and modern finishes, has been developed to meet the growing demand for back-yard units in regions where municipalities are re-writing zoning laws.

Skyline Champion to Show New Genesis Homes at International Builders Show

Genesis will display two of its new models at the 2020 International Builders Show on January 21-23 in Las Vegas. The first model will be a 1,493 square-foot, 3-bedroom, 2-bath ranch with an attached garage. The second model will be a 510 square-foot, 1-bedroom, 1-bath ADU.

Both models will be in the Outdoor Exhibits area IBS in spaces P10 and P12.

MHVillage Lists New Model Homes For Sale

Take a look at other new mobile home models listing on MHVillage.