Clayton Offers New Shopping Tech at Berkshire Hathaway Meeting

New Shopping Tech

Manufactured Housing Industry Leader Showcases Smart Tools, Affordable Solutions

Clayton, a Berkshire Hathaway company and one of the leading builders of prefabricated and site-built homes, advances new shopping tech and building methods for delivering an extraordinary, forward‐thinking affordable home buying experience for customers.

At this year’s annual Berkshire Hathaway Shareholder Meeting, Clayton Homes introduces options for a wide selection of affordable home buyers, including traditional site-built, manufactured and tiny homes.

New Shopping Tech

Advanced Processes and New Shopping Tech On Display in Omaha

Construction processes and technologies that have greatly improved the home buying and home building journey to combat the affordable housing crisis in the U.S.

“In a time when the average price of a new home is well out of reach for most American families, our building process offers a disruptive innovation that provides a future solution to affordable housing,” Clayton CEO Kevin Clayton said.

“Today’s homebuyers shop for homes in a much different way than they have in the past, and we are always working toward answering those evolving customer needs,” he said. “Though our company will continue to change and innovate, our commitment to providing all types of quality, stylish homes at an incredible value will never change.”

It’s A New Era for Manufactured Housing

High Quality Materials, Construction Practices in a Factory Near You

The company’s network of 40 building facilities, supply centers and transportation vehicles spread across the country supply windows, wall boards, roof trusses and cabinets that are integrated into Clayton homes.

Clayton Built® prefabricated homes are constructed indoors in climate‐controlled building facilities. This off‐site construction process offers many benefits, including lower material and construction costs, faster build time, recycling and better quality control.

New Shopping Tech

Building with materials and brand name appliances purchased in bulk provides savings on a grand scale.

Ultimately, homes are built more efficiently, and the savings are passed along to the customer.

This year, Clayton will display several consumer tech tools to improve the home shopping  experience.

Early Test for Clayton’s New Shopping Tech

New Shopping Tech

Attendees to this year’s Berkshire Hathaway Shareholders Meeting have the chance to test the newest innovations, including the HomeTouch™ interactive software for in‐store shopping.

HomeTouch™, which features touchscreen technology for an interactive experience, will be featured at  Clayton Homes locations across the nation this summer. The new technology enables buyers  to experience 3D virtual tours of available floor plans, browse photos and learn about the off‐site home building process.

Additionally, shareholders at the meeting will experience Clayton’s new “Customizer” feature, which allows user to select design elements of their future home using preferred décor, colors and materials.

The full spectrum of Clayton Built® homes will be available to explore virtually using the tech displayed at the Clayton exhibit. An interactive exhibit showcasing Clayton’s tech‐savvy home buying experience and a selection of different Clayton Built® homes will be on display for Berkshire Hathaway shareholders May 4 and 5, 2018.

To browse available homes or experience a 3D virtual tour of a floor plan, visit the Clayton website.

About Clayton

Founded in 1956, Clayton is committed to opening doors to a better life and building happyness through homeownership. As a diverse builder committed to quality and durability, Clayton offers traditional site‐built homes and prefabricated housing, including modular homes, manufactured homes, tiny homes, college dormitories, military barracks and apartments. In 2017, Clayton delivered over 48,000 homes to families across America. Clayton is a Berkshire Hathaway company. For more information, visit